The car brand EBROwhich began the commercialization of its models in the late 2024, will participate in the Rally Dakar With an official team.
For the 2026 edition, which will be played from January 3 to 17 in Saudi Arabia, it will have A 4×4 vehicle under the T1+ regulations (The highest category of the FIA World Cup in Rally -Raid – W2RC) with the aim of fighting for a prominent position in the final classification.
Thus, Ebro returns to one of the most prestigious events in the world, in which he was already present in 2022, when he opened the strategic current Dakar Future With a Electric ssv that acted as car 0an unprecedented fact in the more than four decades of the test.
That initiative meant the first appearance of the Spanish brand shortly before it would relaunch. Four years later, Ebro is determined to write a new chapter in its history, entering the high competition with a long -term sports commitment.
He Rally Dakar It is the great adventure of the motor world; A physical, psychological and mechanical challenge against the elements that an ideal scenario supposes to project the values of a young brand heiress of a great legacy.
“We are excited to participate again in the Dakar. It is the most extreme motor test in the world, and for Ebro it represents a fantastic opportunity to continue exploring new challenges that demand spirit of sacrifice, teamwork, courage and determination. Compete in inhospitable deserts will allow us reliability “says Pedro Calef, CEO of Ebro Motors.
A brand relaunched towards success
The legendary brand EBROwith more than 70 years of history, he starred in one of the most important moments of the automobile development of Spain. In 2023 he relaunched to start sales in December 2024, starring in the most successful start of automotive in the country by presenting three models (S800, S700 and S400) and creating a network with 60 dealers in just seven months.
The announcement of participation in the Rally Dakar It occurs two months after signing the agreement between EBRO and the Royal Spanish Football Federation (RFEF) to become a sponsoring partner of the absolute male and female selection, as well as the Sub-21 team.
