John «Bradshaw» Layfieldmember of the WWE Hall of Fame, Analyze a variety of topics and offer interesting statements About each.
► In JBL's words
TKO's influence on WWE
“Tko has significant relationships with Disney, Netflix, NBCU, Fox, A&E and Paramount. WWE could have practically closed the American wrestling television market. This reminds me of a divorce: if a spouse gets all the best lawyers before the demand is presented, it blocks the other. WWE, intentionally or accidentally, has done something similar. This is not just wrestling; It is global entertainment.”
“I bought shares. TKO is one of the best entertainment businesses in the world. Every week they announce great agreements. This is not only wrestling, it is global entertainment and it is fascinating to see how it evolves. ”
Compared to the wrestling of yesteryear
“Before, wrestling was from people like Crockett, Vern, Graham, Fritz or Lawler. WWE was not a Wrestling business, it was an entertainment business. Vince (McMahon) built infrastructure, hired business people, made the TV work. Today, it's not just fighting; It is a global business with Nick Khan, Triple H, Bruce and others coordinating everything. ”
The inclusion of Professional Bull Riders in Tko
“Integration with Bull riding and betting sports is a dream. With PBR, WWE/TKO creates a powerful and global conglomerate, with performance centers in multiple places. This allows to reinvent talent without exhausting roster or its own creativity.
Nattie Neidhart, the new swella out of WWE
“Natalya is creating a new image of herself. He is not just Stu Hart's granddaughter; now he has a rebirth. You can place veteran talent in new promoters that you acquire or with which you associate, creating new life without expanding your internal roster. This is a fascinating global strategy. “
The competition between WWE and AEW
“Competition always existed. Counterprogramming, how to put a WWE event the same day as AEW ALL OUT, it is only business practice, not something predative. I have seen this in the industry before, even with WCW and Eric Bischoff. This is strategy, I don't try to destroy competition. “
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The present cm punk in wwe
“Cm punk is complicated, but everything has to be seen within the global business structure they are building. It is not just about characters or rivalries; It's about how you integrate talent into a global platform and how you protect the brand. What happens with CM Punk is an example of how contracts and relationships affect creative and business dynamics.”
John Cena vs. Brock Lesnar
“Son performers de prime time. If they fight in ESPN, it will be massive: wwe, ESPN and the whole wrestling benefit. These guys attract mass attention and give global visibility to wrestling, comparable to large sports stars. ”
