Daniel RobertsOlympic silver in the 110 meters of the Paris Games, has been fully involved in the debate that commercial brands are looking for to financially support an athlete.
Since his own experience, the American athlete has reported how after his best season he has viso if he was left without sponsors. “These brands prioritize marketing above all. So being at the top influences, but if you are on top and do not have many followers and do not see you as someone with commercial potential, those results will not be so significant, “he said in a message on his social networks.
With the current athletics situation, athletes must focus 100 % more than compete well
Roberts went further: “I know because, tRas my best year, winning a silver medal in my second Olympic Games and running in less than 13 seconds for the first timeI ran out of my sponsor. I had to live in scholarships and metallic awards during the last six months. It is a pity, but COn the current situation of athletics, athletes must focus 100 % more than compete well“.
He World Cup bronze in 2023with 23,328 followers on Instagram, it was one of the athletes that signed up for Grand Slam Track, the New athletic meetings circuit promoted by Michael Johnson that canceled The last of its four stops planned by the lack of profitability.
