It is official. He FC Barcelona and the government of the Congo Democratic Republic (RDC) have announced a strategic agreement for four seasons which will include a tourism promotion logo of the African country in some sports garments of the Barca team.
Under the objective of promoting football and culture of sport and peace, the Barca club will contribute to enrich the formation of young athletes in the country “through the transmission of their values ecosystem, an indisputable pillar of the Barça model and style,” he explains in the announcement. In return, and although the amount is not explained, the Barça You will receive about 44 million euros.
All professional teams of Barça They will wear the emblem “RD Congo – Coeur de Afrique” on the back of their training shirts for a period that lengthens to the 2028-2029 campaign, becoming a global partner. He As Monaco and AC Milan They also announced sponsorship agreements last month with the Congo, Without revealing the amounts either.
This agreement will also have a future presence Barça spacesince the house of the RDC will be created in the new facilities of the Spotify Camp Nou. The sample will value “the wealth and diversity of Congolese cultural and sports heritage through interactive exhibitions, with the aim of strengthening links with this African nation.
He Barça explains that through Barça Academies “It will create and develop a program of sports activities – including campuses and clinicians – for children in the region to promote structured and inclusive development in various key disciplines: football, basketball, handball, football, room and hockey skates.”
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In addition, from the Barça Innovation Hub (BIHUB), The statement continues, specific programs for adults will be developed, with training itineraries for coaches that will promote talent and expand the knowledge of these professionals under the Barça methodology in the following fields: Advanced Technical Training, Sports Structuring by Ages, Integration of Sports Science and Joint Organization.
