Recognize those who promote the Inclusive sports. That was the central objective of the act held on Monday in the Higher Sports Council (CSD), where the results of the European Sims project (Sport Inclusion Media Seal), led by the association “Spain moves” With the support of entities such as the Spanish Paralympic Committee, AIPS, Tafisa or the brand itself.
The project, co -financed by the European Commission within the framework of the Erasmus+ Sports program, has completed after more than two years of work with the creation of a International seal that will recognize media and communicators committed to the promotion of inclusive sport.
“We have realized that people have no training”the organizers pointed out, after recount Inclusive sportand only one of them knew the Inclusive sport journalism.
A seal with three levels
The certification, which will be delivered at the levels bronze, silver and gold, will analyze the work of media and communicators for a yearattending to criteria both qualitative (Diversity of covered groups or inclusive approach) as quantitative (number of content generated).
It is not an audit, but a Symbolic recognition of informative commitment. Another of the outstanding aspects was the intention of facilitating access to certification. As explained, “we do not want to be an entry barrier in any case, because If in the end the cost is very high, the entities will not want to certify ”. It is also studied that “those resources that are destined to obtain the certificate can be deductable” through a foundation.
Training, visibility and a global look
One of the great achievements of the project has been the elaboration of a accessible training module for journalistsaccompanied by an inclusive glossary. In addition, from the organization they stated that a progressive transformation is sought: “What is also sought is that there is a evolution from being mere communicators to promoters “. The initiative already has aroused the interest of more than 200 journalists of a large number of countries.
The next steps
The forecast is that the SIMS seal is officially launched in the first quarter of 2026with a new event by October of this year for formal presentation. In addition, it is working on the International Congress of the AIPS including a specific category of awards for inclusive journalism.
The project will conclude in July 2025, and it is expected that the SIMS seal It is officially launched in the First quarter of 2026. In parallel, it works so that the Aips include a new category of International Awards for Inclusive Journalism in its annual awards, and the organization of a European Congress of Inclusive Sports in 2027 is contemplated, where the Results of several studies on employability in the sector.
