ADT, one of the UK’s most established and trusted home security providers, is proud to announce a new partnership with Arsenal, becoming the club’s Official Community Security Partner.
The multi-year agreement marks ADT’s first sports partnership and spans both the men’s and women’s first teams. ADT will be integrated across Arsenal’s digital and social channels, including the recently launched The Arsenal app, as well as through community events and matchday experiences throughout the season.
Supporters can expect new initiatives, educational content, and opportunities to engage with ADT’s latest smart home security innovations.
The partnership brings together two renowned brands with deep connections to their communities and a shared commitment to serving and creating safe spaces.
Jake Beecroft, UK General Manager at ADT, said: “Arsenal is more than a football club, it’s a pillar of its community. Our partnership is built on shared values of protection, trust, and making a meaningful difference. Together, we aim to help supporters and local families feel safer and more supported, both on matchdays and every day.”
Juliet Slot, Chief Commercial Officer at Arsenal said: “We’re delighted to welcome ADT as our Official Community Security Partner. They are a brand that share our deep connection with community, with their support and investment helping to drive our ambition to win major trophies.”
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